Big Data and Analytics

Data is the raw material of successful companies. Big data is no longer an out-of-touch IT trend, but is increasingly determining the way in which companies act. New insights that emerge from managing and analyzing data is the task of big data.

In this guide, you will learn how to take advantage of the power of big data and analytics, why the big data explosion is happening now, key big data technologies, and the challenges that most companies have to confront when it comes to big data.

The Power of Big Data Analytics

Big data analytics represents a new approach to handling huge amounts of data. Thanks to new algorithms - which can independently identify patterns and relationships in data - and powerful hardware and software solutions that are quickly able to process large amounts of data, the opportunities for data analysis have increased considerably. 

What Makes Up Big Data?

  • Volume. The amount of data. Data volume is set to rise to 40 zettabytes or 40 billion gigabytes of digital content by the year 2020.
  • Variety. The number of different data sources from which information flows, along with the diversity of data itself. We now deal with a disordered accumulation of structured, semi-structured, and unstructured data from a variety of different sources.
  • Velocity. Vast amounts of data from various sources and in various formats have to be stored and analyzed as quickly and efficiently as possible. 
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